leadgeneration | Lead IP

5 Tips For Proper Lead Qualification In The IP Industry

Sometimes the sales process gets off to a slow start; the customer does not seem to understand why an intellectual property service is...

The Dreaded Cold Call

Clammy, cold hands, beads of sweat on the forehead, a shaky voice - these are the typical symptoms of today's wave of colds. Although...

How do the busiest IP Firms acquire clients?

Every IP firm knows that their future depends on constantly bringing in new business, and these days this means being at the forefront of...

Four Strategies for IP Legal Business Development

Business development in the IP legal market has witnessed interesting changes. This is mostly because clients now have direct access to...

How to Close Leads for IP Firms?

Are you curious to know how IP (Intellectual Property) firms should market their legal services to close leads and get potential clients?...

5 Best Practices For IP Firms' Lead Generation

The most crucial part of a sales funnel remains lead generation. Even when there’s web traffic, if it doesn’t get close to conversion,...

How to become a thought leader in the IP market?

When it comes to B2B services, one of the key elements to successful business development is to become a thought leader in the market....