intellectualproperty | Lead IP 2/2

Mar 1, 2022
2 min

Four Strategies for IP Legal Business Development

Business development in the IP legal market has witnessed interesting changes. This is mostly because clients now have direct access to...

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Mar 1, 2022
2 min

How to successfully organize a webinar for the IP Industry

Webinars, or interactive online presentations, are one of today's trendiest sales tools, even though they are primarily focused on imparting

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Mar 1, 2022
2 min

How does marketing automation can help you develop your IP business?

Marketing automation is a customer acquisition technique that has been around since the 2010s and is still trending. But what does it...

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Mar 1, 2022
2 min

Let's talk about KPIs

In any business, whether a small start-up or a large multinational, there comes a time when managers want to get a credible picture of...

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Mar 1, 2022
2 min

How to Transform Your IP Firm into a Tech-Driven IP Firm

Do you know that, according to a study, 70% of consumers would rather use an automated online system or "lawbot" to handle their legal...

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Mar 1, 2022
3 min

5 Killer Strategies to Grow Your Firm’s Brand and Easily Win Clients

Ironically, many intellectual property (IP) firms advise their clients on trademark protection and other ways to protect their brand...

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Mar 1, 2022
2 min

How to Close Leads for IP Firms?

Are you curious to know how IP (Intellectual Property) firms should market their legal services to close leads and get potential clients?...

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Mar 1, 2022
4 min

Infringement And Misappropriation | Everything You Need To Know

Violation of intellectual property rights is called "infringement" concerning patents, copyright, and trademarks. On the other hand,...

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Mar 1, 2022
2 min

Top Trends in the Global Intellectual Property Services Market

According to Transparency Market Research's (TMR) latest research report on the global intellectual property services market for the...

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Mar 1, 2022
2 min

IP RIGHTS SITUATION IN CHINA AND SOME BEST PRACTICES TO CONQUER THE CHINESE MARKET

China has long been seen as the “world’s factory,” producing low-quality manufactured goods and emulating products and business models...

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Mar 1, 2022
2 min

5 Best Practices For IP Firms' Lead Generation

The most crucial part of a sales funnel remains lead generation. Even when there’s web traffic, if it doesn’t get close to conversion,...

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Mar 1, 2022
3 min

How to become a thought leader in the IP market?

When it comes to B2B services, one of the key elements to successful business development is to become a thought leader in the market....

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Mar 1, 2022
2 min

Lead IP: lead generation, business development and much more for the IP world.

SUMMARY More about Lead IP and how we can help you with lead generation, business development and much more. Today, I would like to...

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Mar 1, 2022
2 min

What IP owners & NFT creators need to know

NFTs provide an opportunity for creators to monetise their IP. However, this opportunity comes with several risks, including the use of...

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What is SEO and Why is it Important For Law Firms?